Pier One Rebrand

CONNECTING CULTURES

This project reimagines Pier One as a lifestyle brand rooted in cultural connection. The vision is to preserve traditions, enrich everyday life, and enlighten through shared experiences. The rebrand expands beyond home décor into cooking products, traditional healing, culturally rich dining, and community-driven events.

Expansion Concepts

  • Cooking Products & Cultural Cuisine – Tools and recipes inspired by global traditions.

  • Traditional Healers & Wellness – Integrating cultural wellness practices.

  • Community Garden & Cultural Fair – Spaces for gathering, learning, and celebrating.

  • Restaurant & Food Trucks – Diverse meals that tell cultural stories.

  • Bazaar & Co-Branding Gift Sets – Products made in collaboration with communities worldwide.

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