Stylish Equestrian Lifestyle Branding
A lifestyle brand reinvigoration for Stylish Equestrian — blending equestrian heritage with modern style across apparel, seasonal campaigns, and brand extensions. I designed apparel lines (sweatsuits, hats, tees), seasonal shopping pages, advertising campaigns, hang tags and packaging, and visual direction for product campaigns.
Deliverables:
Apparel & accessory design
E-commerce campaign pages
Magazine ads & print campaigns
Hang tags & product packaging
Brand direction & visual identity